.2Performant, a Romanian innovation and associate advertising and marketing solutions firm, revealed on Monday, September 9, at the Bucharest Stock Exchange, that it aims to obtain the Profitshare affiliate systems in Romania and also Bulgaria coming from Transformation Advertising. Concurrently, Dante International, the manager of eMAG, will certainly become an investor in 2Performant.On September 6, 2Performant's Board of Supervisors concluded a preliminary deal to acquire the Profitshare.ro and Profitshare.bg partner networks owned through Sale Advertising S.R.L. and also Sale Advertising EOOD. The arrangement outlines the guidelines of the purchase as well as is actually certainly not legally binding, corresponding to the business push pointed out by Economedia.The function involves the transmission of the Profitshare business lines coming from Sale Marketing S.R.L. and also Transformation Advertising And Marketing EOOD (as sellers) to 2Performant (as the buyer). Dante International S.A. (a large number shareholder of Sale Marketing S.R.L.) will definitely become part of your business transmission arrangement as a surety." When the Profitshare transaction is accomplished, we are going to extend our present capacity and diversify our client portfolio in both Romania as well as Bulgaria. Our team still have a couple of significant actions to finish, yet I am actually certain that the staffs involved in the deal on both edges will certainly manage to accomplish them efficiently. Our company will definitely declare our post-acquisition plannings after settling the acquisition according to the last agreement," claimed Dorin Boerescu, Chief Executive Officer as well as Co-Founder of 2Performant System.The transaction cost is RON 4.3 million, and also will definitely be paid for 55% in cash and 45% in 2Performant allotments with a capital increase.." 2Performant is actually a younger and also compelling company along with worths that resonate with our team. Our company expect that, after the deal is finalized, the Profitshare organization blended along with 2Performant will certainly deliver more significant market value to its own clients," stated Tudor Manea, General Supervisor of Dante International SA.2Performant additionally notes that numerous actions remain to accomplish and also complete the transaction, like the productive conclusion of the as a result of persistance analysis by 2Performant.Profitshare was actually introduced in 2012 as well as currently has a portfolio of 250 associate programs (including the eMAG group) in Romania and also Bulgaria.radu@romania-insider.com.( Photograph resource: the firm).